.
Change the Story, Change the World

Why Young Adults?

New Story Leadership for the Middle East

NSL targets young adults because at their developmental stage, they are most open to another culture and world view. NSL directors’ experience over many years with young adults from Ireland, South Africa and America demonstrate how, on a global scale, “twenty-somethings” can be successfully challenged to step out of their comfort zones in pursuit of new experiences and opportunities.

More recently, this generation has emerged in Tunisia and Egypt to engage with the established authorities to demand reform. This is the generation whose facility with the new media makes them a powerful force for good. They represent the voice of the future in a way that teenagers or the middle aged do not. These young people become the natural carriers of a new story because it is their future that the new story is mostly about.

Part VII – What Inspires this Approach?